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Google’s share of the search engine market is about 75%. There is no doubt it is the most popular search engine used worldwide. It is therefore essential that you claim and optimize your free Google My Business (GMB) listing.

In your business, local search engine optimization (SEO) should be an integrated approach to marketing your business for local businesses as a tactic for providing results that are relevant to a searcher based on their current location.

Blog posts are a great way to get recognized within your community and share your voice. Here are the top 10 reasons why blog writing can be a relaxing pastime or used to promote you business and enhance your Search Engine Optimisation (SEO) and ranking.

Building an Instagram presence for your business or personal brand can be an exciting but bumpy ride. There are so many regular updates and changes to this popular social media platform that keeping up with them can be a challenge – and reliable resources of information are scattered across the web.

Digital marketing is all about creating exponential growth – so it should come as no surprise that some of the challenges associated with delivering digital marketing success grow exponentially with your business.

This blog post will show you 6 Reasons Why You Need A Digital Media Strategy. Kaptol Media is a specialist digital media company which can design and manage a full digital marketing solution for any company.