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DIGITAL MEDIA MANAGEMENT, SEO OPTIMISATION AND WEB DESIGN NEWCASTLE

TRANSFORM YOUR DREAMS INTO REAL WORLD SOLUTIONS

We’re here to give your dreams colour, life, sound, and presence.


We are a digital marketing agency that thrives in today’s digital environment.


Our designers, writers, and technical professionals work together to create vibrant integrated solutions that aim to achieve your goals by being outstanding, and by standing out. 

The fastest way to grow your business is with the leader in Digital Presence. 

I NEED HELP!


Whether your business is in the Hunter Valley Wineries or exclusively an online eCommerce store, Kaptol Media can improve your online footprint.

THIS MONTH'S FEATURED CLIENTS

DIGITAL MARKETING SERVICES

We know the internet like the back of our iPad, and we provide you with the full range of digital marketing services, everything from website design and traffic building and maintaining to social media campaign construction. Of course, we’ll also help you choose the best channels for spreading your message, to your best audience and within your budget. 

Why is Kaptol Media different?


Girl doing SEO calculations

Our specialists will work independently or will be happy to work collaboratively with your staff.

We don't outsource.

You will deal with an Search Engine Optimisation (SEO) specialist.


You won't be courted by the principal, then handed off to a junior!

We have Passion

Our SEO specialists are passionate about what they do.


We use the latest technology and proven methodology to bring you results beyond your expectations.

We are Local

Kaptol Media is an Australian SEO agency with years of experience.


We know how to deliver leads and sales to your business using search engine optimisation.

Expertise

There has been a huge shift recently from in-house technical staff, including with SEO skills, to engaging specialists in specific fields of expertise.


This reduces the cost and responsibility for the business while increasing flexibility and benefits.

STRATEGY 


Every single project we launch here at Kaptol Media begins with a thorough, often intense planning process. We involve as many of our in-house experts as needed to ensure that your plan is sound and successful. 

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PLANNING


Having a perfect digital presence won’t do you any good if it isn’t pitched at the right time and place. And with the plethora of mediums out there today, that’s not easy. We ensure every media dollar you spend contributes towards your ROI. 

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IMPLEMENTATION


Want a digital campaign that knocks people’s socks off?  Well, so do we, and we know just what needs to happen to make that a reality. We’ll help you unlock the potential of your brand, and infuse it in all the right channels. 

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The benefits of using Kaptol Media for your Search Engine Optimisation (SEO)

SEO Is More Important Than Ever!

As a business owner, you know how difficult it is keep a steady flow of clients.


Whether you use
search engine optimisation or pay per click (PPC) advertising, attracting new clients is crucial to the success of your business.


SEO is the only truly scalable way to increase traffic, leads and eventually revenue.


PPC
 marketing can provide instant results for your business but a well designed and executed SEO campaign will give you long term benefits for months and years.


SEO remains one of the most misunderstood marketing strategies.


Research confirms that SEO is one of the biggest challenges faced by new businesses competing with established competitors. Trying to bridge the gap over your rivals who have a strong search engine presence can be overwhelming.


Being on page one of Google search engine results can ‘make or break’ your business. Regardless of your business niche, if your website appears on the first page of Google you will continuously generate more sales leads than those further down the results.

SEO is a crucial lead generator for all businesses.


There Is No Doubt SEO Is Getting Harder!

Search Engine Optimisation requires more technical expertise and is becoming more time consuming than ever before.
Content is ‘king’ and a 
2018 study by Search Engine Journal confirmed that the average length of content for page 1 Google results was 1,900 words.


The Google algorithms favour content with relevance to the users search intent.


It uses this relevance to rank your site in the results.


When you are building your content it is very important to ensure it is relevant to your business and your niche.
Many people make the mistake of ‘more is better’.


Quality Is King!

It needs to have facts, substance and references to other high authority sites.

The Google algorithms are some of the most complicated pieces of code in the world. They are being constantly updated, hundreds of times a year, to improve their effectiveness. What worked 5 years ago does not work now. This makes it virtually impossible for anyone other than full time SEO’s to stay up to date.

Modern, dynamic businesses are becoming more aware of the power of organic search results.


Local SEO is significantly more competitive than it was only a few years ago.


It is essential you understand that SEO is more technical and more competitive than it has ever been.
If your business is not using the power of modern SEO techniques it is almost impossible to compete with businesses who do.

Kaptol Media is a leading Australian SEO specialist. We provide all the functions of a full-service digital marketing agency and offer comprehensive SEO services as part of a holistic digital marketing plan. ​


CONTROL YOUR

#FUTURE

Shopify eCommerce Partners


eCommerce, commonly referred to as electronic commerce or internet commerce, is the buying and selling of goods.

Lead Generation


Lead Generation involves collecting the contact information of prospective customers who are interested in your product or service.

Website Design


Why is website design and optimisation important?
Having great website design is essential for providing a range.

Full eCommerce site with analytics

Grow your business on the World’s most used eCommerce Platform.
Kaptol Media has built many eCommerce shops using the powerful features.

Google my Business Listings

(GMB 3 Pack)

So you’ve got your business up an running, and you’d like to start creating your Google My Business (GMB) listing so you can attract more clients.

We can do that.

Social Media Management

Kaptol Media is the industry’s leading social media management agency, offering competitive social media management services.

Google and Facebook Marketing

What are Google ads?
Google ads allows you to promote your offers to your target audience via dedicated ads.

Search Engine Optimisation. SEO

What is SEO and how does it work?
​Search Engine Optimisation (or SEO as it is often called)

Site Audits

We crawl your site on demand, uncover technical SEO issues, and recommend improvements and fixes. 

Here's what we call a Website Strategy

Self Awareness and Initial Audit

We analyse your current website and examine what you want from your digital presence.
Then we will set up your website for a scalable future.

Assess Competitors

We will perform a full analysis of your competitors websites. You will know more about your competitors than they do.

Identify your Niche Audience

Through strict Keyword analysis we will identify the best markets to give you the best opportunities and Return on Investment.

Images

They say ‘a picture paints a thousand words’. In fact, photos are absorbed by the brain 60,000 times faster than text.
We will optimise your photos and images for the maximum impact.


Define your text

Content is King!
Good quality and relevant content is essential.
We’ll ensure yours is optimised to
your audience.


On Page Optimisation

Your website load speed will be improved, your internal link structure
and site architecture will be optimised.


Don't Take Our Word For It ... Here's What a Few Of Our CUSTOMERS Have To Say ...

“Working with Kaptol Media is a pleasure. Their team helped us stretch our thinking and found us new opportunities for growth. It was an amazing experience.”

Jeremy Winston / Think Again

“Kaptol Media's approach to problem-solving is creative, fun and interesting. Together, we found solutions that were totally out of the box. Thanks Glenn!”

Maryanne Quincy / Spendswift

“Best digital marketing firm I have ever worked with. Can’t wait for the next project.” 

Renata Bergsman / Hats On

woman searching on Google
By Glenn Broadbent 05 Aug, 2021
Google’s share of the search engine market is about 75%. There is no doubt it is the most popular search engine used worldwide. It is therefore essential that you claim and optimize your free Google My Business (GMB) listing.
Searching with local SEO
By Glenn Broadbent 20 Jun, 2021
In your business, local search engine optimization (SEO) should be an integrated approach to marketing your business for local businesses as a tactic for providing results that are relevant to a searcher based on their current location.
A girl writing a blog on the floor
By Glenn Broadbent 03 Feb, 2019
Blog posts are a great way to get recognized within your community and share your voice. Here are the top 10 reasons why blog writing can be a relaxing pastime or used to promote you business and enhance your Search Engine Optimisation (SEO) and ranking.
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